Friday, March 01, 2013

Keep On, Keeping on!

Consistency will pay off in the Business of Social Media Marketing. One Step at a Time!

Do you struggle with consistency with Social Media?   Do you find that you make using Social Media for your business hard?  We all sometimes struggle to keep the marketing funnel continuously flowing.  I’m trying to keep the Social media marketing going so I can continue to reach out and touch people while I serve clients.  I find myself wondering how long will it take to build my list to where I expect it to be.  Will I ever arrive?   I find myself 60 days into the new year and I am already treading water.  Can someone throw me a floating device now!  Better yet, can I just go to the beach and lie in the sun!
Here’s the thing, here I am the one who helps other people with their social media and I confess I find it to be daunting sometimes.  I wonder if all the effort that I put in will ever pay off.  Will I be able to serve many?   I began to realize that the expectations I had were making it harder than it was.   Then I had one of my "aha" moments that changed my way of thinking.   I was reading this awesome book by Danielle Laporte called "The Fire Starter Sessions".   In the book she asked this question; "What would your life be like if you did only what was easy?  That one question changed my perspective.  It made me think about how I sometimes choose all the hard things to do first instead of the easy things or the easy steps.  I had this false belief that easy is bad.   Guess what it's not true.   She gave this illustration in her book that went like this.   "There's a charming cartoon sketch that shows this little guy at the base of Mount Everest.  He's staring in awe at a secret, hidden stairway that's been built into the backside of the mountain.  It leads straight up to the peak.  The sign says LITTLE-KNOWN ENTRANCE."  So my big what if is:  "What if "Keep on, Keeping on" is easy?"  It is one step at a time to the top!
So  these four words continue to whisper in my head, “Keep on! Keeping on!"  I’m here to tell you that I understand how the very actions of posting a blog or newsletter, or writing more can be done one step at a time.   Attending business events can get to be overwhelming but do it one step at a time.  I understand that sometimes there are obstacles in moving forward, but you can't move forward without a first step!  I really get that we each have to take it one step at a time because it’s a journey, not a destination!
I believe the best way to “Keep On, Keeping on” is by staying consistent, even when it’s a struggle.  For instance the mere fact that it’s 11:28 pm on Thursday night and I'm writing this shows that I’m dedicated to being consistent. Mostly, I took the first step to type on my laptop.  Very Easy!  I’m dedicated to growing my business and doing what it takes one step at a time.   Mostly, I want to continue to be myself by being real in my business one step at a time.  How I do that is by “Keeping on" one step at a time!  How about you?
Do you struggle sometimes with the everyday tasks growing your business with Social Media?  What steps do you take to have a system in place that keeps you moving?  What do you find to be overwhelming?  What are you doing to keep on, keeping on?   Better yet how can I help you to keep on, keeping on?   Drop me a line below and let me know what your biggest need is when it comes to Social Media?